Tuesday, July 18, 2006

TRENDZ IN THE PARK

The Estes Parkian is regularly bitten for being negative and a grenade lobber. Negative hooks we proudly do not deny, because we accurately lob our ripe eggs at town hall and thumb our noes in the face of all the righteous enablers. Knowing the negative as we so enthusiastically promote it, makes us something of an expert, wouldn’t you agree?

Holly get down dirty dirt dog - am I the only one in this town that read the town hall marketing departments lame attempt at a Denver Post news release?

The article the town’s lyricist Susan Blackhurst penned for the Denver Post concerning our new store - Trendz. Some one should teach that girl how to pen a proper positive and promotional piece for general consumption. Her stuff read like the local political fodder she composes for the Trail.

Sue, babe, the rest of the world doesn’t care about your town departments local political ambitions or your opinion concerning the direction of the business community, it was only the openning of one store for crying out loud - in a town where dozens come in and out every year. If the intent was to point out the positive direction of Trendz initial merchandizing effort it was totally lost when you went negative about the family businesses that went broke and the rubber tomahawk and tee shirt stores. Does anyone have quick figures of what percent of tee shirt and tomahawk sales pays Susie's salary and has done so for years?

We need professionals marketing for the business community, not the wife of a trustee and two old farts - gee cuzz - their locals with a historic perspective.

Tendz is a very well merchandized “gift shop” and beautiful new store front - how about a picture of Trendz?

Please do we always have to feature Peter Marsh’s Church Shops in every photo the town publishes, web cams and town news letters as well? If you do not know, Peter is the Towns advertising and propaganda guru, living on the public dole. King of branding, bs and chief of the historical perspective dooda. I would bet one of his primary duties has been to monitor this blog site, huh Peter? The Church Shopps are best know amongst the retail crowd as the home of the one season stores, opening a store in the Church Shopps is like pouring your hard earned dollars down a rat hole.

Trendz it isn’t.